Logistics | January 01, 0001
Activision PR Completely Cocks Up Tony Hawk_ Ride Exclusivity
This rummy nobel morning, Frank PR – the company handling the game’s PR in the UK – announced boldly that Tony Hawk: Ride would be a 360 exclusive in the UK. Which, uh, is not true.
https://kotaku.com/tony-hawk-ride-is-a-360-exclusive-in-britain-5262273
A few hours later, Frank PR sent out a second announcement, which read:
Further to the erroneous information which was distributed this morning regarding Tony Hawk: RIDE, we would like to clarify that the game is due to be released on the following platforms: Xbox 360® video game and entertainment system rummy royal from Microsoft, PLAYSTATION®3 computer entertainment system and Wii™ home video game system.
We apologise for the confusion caused by this morning’s mail out and we would be grateful if you could update your coverage to reflect the correct details above.
Erroneous information that they themselves had sent out. The mind boggles.
Tony Yono all app Hawk: Ride multi-plat in UK, admits Acti after botched announcement [VG247]